Alumni trips vs Donor Trips: are they really one and the same…?

Alumni travel and donor travel have some essential differences in the type of participants they attract.  I recently met with a colleague from my university days and talked shop over some Portland coffee. He now works at a large university as a major gift officer. We spent quite some time talking about something that is […]

The ONE Thing about Donor Trips

For success in donor travel, it is important to focus on one main goal. People can only really do one thing well at a time, so we need to be focused in our requests. We know this from marketing 101. Campaigns and emails must have ONE clear ask, not “please make a contribution, and share […]